Google included a new update in its Chrome browser, which would significantly reduce the unending source of irritation while navigating the internet. This means that the company will block sudden redirects and annoying pop-ups which sometimes appear when visiting different webpages.
After reading the feedback that users regularly send, Google noticed a pattern. One user out of five complains of accessing webpages and then being redirected to an unwanted website, and they find it truly disrupting. Therefore, the company has decided to solve this issue in the upcoming Chrome updates.
The next update is Chrome 64, and it will block all redirects, so users won’t end up on questionable webpages which might threaten their security. However, the company felt the need to clarify the situation. When redirects occur, they are usually not intended by the creators of the website in question. They are usually caused by different third-party content which might be displayed there.
No more redirects to disturb your browsing experience
Also, users will know when Google will intervene. As soon as a redirect attempt takes place, the browser will display an infobar which informs people that such a page has been blocked. This way, they will know that Google is listening to their suggestions.
However, this is not the only issue addressed in the future updates. Sometimes, the redirects are converted into new pages which open automatically when you enter certain websites. This is the result of the pop-up blocker policy, but they will also be blocked. Again, users will be notified when this happens.
Of course, the most aggressive redirects will also be removed. These include play buttons on videos which, once pressed, send you to an entirely new page, or sneaky overlays which require only one click to open tabs and pop-ups. Google should start blocking all of these at the beginning of next year.
Image Source: Max Pixel